About

French analytics, written by people we can name

Mirage Analytics is published by DPLIANCE SAS, a French company based in Poitiers. We build measurement tools that give answers without demanding your visitors' consent.

Our mission

Audience measurement picked up a bad habit: to find out how many people read a page, you had to drop a cookie, display a banner, and send the data outside Europe. The result is well known — banners nobody reads, a third of the traffic missing from the reports, and data the publisher no longer controls.

Mirage starts from the opposite problem: measure first what can be measured without identifying anyone, and ask for consent only where it is genuinely required. That is what lets analytics work without a banner, within the exemption conditions set out by the CNIL.

The team

DPLIANCE was founded by two partners, one in Poitiers, the other in Montreal.

Hichem AMMAR-BOUDJELAL

President and co-founder

He runs DPLIANCE and signs Mirage's editorial content. His work focuses on the compliance of measurement setups: CNIL exemption, GDPR, session replay and retention periods.

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Florian GADAL

CTO and co-founder

He builds the architecture the promise rests on: cookieless collection, processing in Europe, and an SDK that stays light on our customers' sites.

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Our commitments

  • No cookie dropped by the measurement SDK, and no IP address retained
  • Data hosted in France, at Scaleway, with no transfer outside the European Union
  • Your data stays yours: exportable, and never resold
  • A public price, with no mandatory quote and no hidden tier

The details are in our privacy policy and our cookie policy.

The company

Publisher
DPLIANCE SAS
Registered office
24 Boulevard du Grand Cerf — HTAG Bureau 11, 86000 Poitiers, France
Company registration
RCS Poitiers 853 089 142
Data hosting
Scaleway, France

A question about the product, compliance or billing? Write to us.